Read “Ursula Burns: Xerox’s Chairwoman and CEO” on pages 349-350 in the textbook. Then, write a narrative responding to case questions #1 and #3. Within your narrative, in addition to responding to each question as presented, explain the “why” to each of your responses linking your reasoning to supportive information discussed within the case.
Do this discussion first then response to the othere discussions. the discussion should be 250 words. i have uploaded the pages read them first its included the questions.
1. Ursula Burns is transformational and charismatic leader. The transformational leader is moving followers into new perspectives and change that will generate results. In the case study, the indications that reference to Burns success in strategic decisions that involve researching market position, competitors, and the latest remedies that improve on entrepreneurial spirit the transform the company relates to the transformational leader. But, the team members are also influence by the charismatic approach leading to the improvement on the product individuality and the impression it will leave for a long-term commitment.
3. The case shows a leadership style that focuses on the companies goals within the targeted marketplace. So, the qualities of charismatic works on transforming ordinary ideas into long-term development on the subject of meeting core objectives.
Question 1: In your opinion is Ursula Burns more of a charismatic leader, transformational leader, or both?
In my personal opinion, Ursula is both a charismatic and transformational leader. A transformational leader is moving followers into a new perspective and change that will generate the best results. Ursula’s researching market, competitors, and how she transformed the management hierarchy shows that she adopted a transformational leadership style, but after reading the article, it suggests that she uses charisma to influence her employees making her both a charismatic and transformational leader. She encourages her employees to do their best by setting goals for the future. She also encourages her employees to do teamwork while making sure that everyone understands the goal of the company. The qualities of having such a charismatic approach works on transforming ordinary ideas into long-term development on meeting core objectives for the company. By Ursula having such a strong charismatic influence on her employees, it will leave a long-term commitment by all of her employees and it will improve on the product individuality.
Question 3: A key attribute of servant leadership is that it transcends self-interest to serve the needs of others. Does Ursula Burns fit this bill?
I believe that Ursula does fit the bill of a servant leadership. This articles shows a leadership style that focuses on the company’s goals within the targeted marketplace. Ursula had the opportunity to help out her employees and that’s exactly what she did when she became CEO.
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