Ethics & CSR – Alon & Jaffe Ch 16.pdf
2. Read and answer all questions.
Cultural Norms Fair and Lovely and Advertising.pdf
All nine questions must be answered using 150-250 words for each question. Explain, discuss and support for each of the questions below. Outside academic resources are strongly encouraged, particularly for questions CSR 4 and Ethics 3.
3. The rubric used for grading
Fair and Lovely grading rubric .xls
4. Below are links to short videos (actual advertisements) about the product. These will help you under the cultural undertones and beliefs.
i will send you links to short videos.