Entrepreneurial business/product pitch | Marketing homework help

Topics for Slides – Prepare slides for each topic and subtopics as relevant to the Entrepreneurship Business/Product you chose. Keep in mind there are examples of each slide topic in the textbook which will give you all the information you need. Add photos, graphs, etc. to make the presentation more appealing.  

BUS 139: Entrepreneurship Final Assessment/Project – 25% of Final Grade  

End of Semester – Entrepreneurial Business/Product Pitch (3-5 minute video of PowerPoint about your business) 

This gives you the opportunity to go deeper into preparing and presenting a pitch for a business. Further, it is a good way to review the course, and put what you learned in class into practical, real world, practice.  

As we work through the topics of the semester, I expect you to take those topics and apply them to some entrepreneurial business or product of your choice, and prepare slides using The Pitch Deck found beginning in Appendix B, beginning on Page 408 of the Textbook: Entrepreneurship: The Practice and Mindset, for your presentation. Enclosed are the Pitch Deck Slides and the explanation for the information contained on each slide from the textbook to use for a reference.  

Those of you who have an active business or definite business idea should generate the pitch deck for that business. WILLIAMS TENTS AND EVENT SUPPLY RENTALS 

Enclosed is the Business Model Canvas for the business. This business will be located in Raleigh, N.C. 

Make sure if you use any sources, they are included in a Resources slide at the end of the presentation.  

 Topics for Slides – Prepare slides for each topic and subtopics as relevant to the Entrepreneurship Business/Product you chose. Keep in mind there are examples of each slide topic in the textbook which will give you all the information you need. Add photos, graphs, etc. to make the presentation more appealing.  

 Slide #1 – (example Pg. 412) The Title Slide  

Name of Business 

Your name, Entrepreneurship I and the date 

 

Slide #2 – (example Pg. 413) Company/Product Purpose/Description Slide  

Why the company exists? What it does?  

** Literally there is a fill in the box method presented in the text… Not that you have to use it.  

 

Slide # 3– (example Pg. 414) Problem/Need Slide 

Problem being solved  

How it is meeting customer need 

 

Slide #4 – (example Pg. 414) The Solution   

The demonstration, or pictures of what the product does and how it does it that solves the problem… see book for more explanation  

 

Slide #5 – (example Pg. 415) Why Now?   

This is about the Opportunity  

Why is it a good idea to bring this product to the market…  

Are there customers?  

Slide #6 – (example Pg. 416) Market Opportunity   

TAM – Total Available Market (may have to be creative and do some research 

SAM – Service Available Market 

SOM – Share of Market – potential share this endeavor may have (again may have to be creative and do a little research)  

 

Slide #7 – (example Pg. 416) Getting Customers  

Who are they? (Target market, be specific (lifestyle, interests, age range, economic status… anything you can tell about the customer.)) 

How will the product reach them?  

 

Slide #8 – (example Pg. 417) Competitor Analysis & Differentiation  

Who is the Competition 

How is this Different 

Do you occupy the same area of the market? (Meaning going after the same type of people, in the same type of way, and with similar business models. See Slides for examples.)  

 

Slide #9 – (example Pg. 421-422) The Call to Action  

When doing this for real this is the most important… So assume doing this for additional money and have a plan for how the Entrepreneur could use it.  

 

Slide #10 – Just for fun!  

Anything you found interesting along the way…  

 

Slide #11 – Resources – Cite any sources you used for information 

 

*DO NOT LOCK ANY SLIDES 

 

*MAKE SURE THAT ALL SLIDES AND PICTURES CAN BE EDITED AT A LATER TIME 

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